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People behind the mission
Meet the executive committee members and board of directors of Animoca Brands driving our strategy, leading our teams, and shaping the future of our business.
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Yat Siu
Co-Founder, Executive Chairman, and Managing Director
A veteran technology entrepreneur/investor based in Hong Kong, Yat Siu is the co-founder and executive chairman of Animoca Brands, a global leader in digital assets, Web3, and Web4. Yat and Animoca Brands champion a vision to reimagine the economies of the future by building and investing in technology and ecosystems across AI, the agentic web, and decentralized environments.
Yat started his career in technology working for Atari Germany in 1990. In 1995 he moved to Hong Kong to establish Hong Kong Cybercity/Freenation, the first free web page and email provider in Asia. In 1998 he set up Outblaze, an award-winning pioneer of multilingual white label web services. In 2009, he sold Outblaze’s messaging unit to IBM and pivoted Outblaze to become an incubator of projects and companies to develop digital entertainment services and products. One of those incubated companies is Animoca Brands, which was created in 2014.
In 2017 he set up the Dalton Learning Lab, an afterschool digital lab for skills not emphasized by most education systems, including divergent thinking and design thinking. He is the founder of ThinkBlaze, the research arm of Outblaze investigating socially meaningful issues in technology.
Since 2018, Yat has been an early advocate of blockchain to enable users to enjoy true ownership of their virtual assets, data, and, consequently, equity. Under his leadership, Animoca Brands quickly gained a dominant position in blockchain, gaming, and real-world asset (RWA) tokenization.
With a clear vision of the synergies between agentic AI and digital assets, Yat then expanded Animoca Brands’ offerings in artificial intelligence, starting with Minds by Animoca Brands, a persistent AI agent platform that removes technical complexity while preserving full control and customization, making it ideal for users of any knowledge or skill level. Today Animoca Brands is an industry leader that operates services and products focused on agentic AI, tokenization, and digital assets, and that has invested in over 600 companies and projects related to digital assets.
Yat has earned numerous accolades including Global Leader of Tomorrow at the World Economic Forum, Young Entrepreneur of the Year at the DHL/SCMP Awards, and recognition as one of the Cointelegraph top 100 notable people in blockchain.
A classically trained musician, Yat is a member of the advisory board of BAFTA (British Academy of Film and Television Arts) and a director of the Asian Youth Orchestra.
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Evan Auyang
Group President
Mr. Evan Auyang is the group president of Animoca Brands, a global digital asset leader that harnesses tokenization and AI to power consumer-facing and institutional ventures, while curating an investment portfolio of more than 600 companies.
Mr. Auyang is also an Independent Non-Executive Director of two listed companies: Sun Hung Kai & Co. Ltd. and Asia Financial Holdings Limited. He also serves as a Board Director of Innovation City Authority of Ras Al Khaimah, United Arab Emirates. He chairs public policy think tank Civic Exchange and serves on the board of Voyage, a poverty and youth-focused nonprofit. He also holds advisory roles at Our Hong Kong Foundation, the Web3 Development Task Force’s Subcommittee on Ecosystem and Infrastructure, the Hong Kong Council of Social Service’s Development Fund Committee, and Brown University’s Institute at Brown for Environment and Society.
Prior to joining Animoca Brands, Mr Auyang was the Managing Director and Head of GLG International (Gerson Lehrman Group), leading business growth across 15 EMEA and APAC locations for the expert insight platform. Previously, he served as Deputy Managing Director of the Kowloon Motor Bus Co. (1933) Ltd. and a board director of its parent, Transport International Holdings Limited. Earlier, he was an Associate Partner at McKinsey & Company and worked in Citigroup’s Derivatives Structuring and Marketing unit.
He obtained his undergraduate degree in Economics and Political Science from Brown University and his MBA degree from the Kellogg School of Management.
Brian Chan
Chief Development Officer
Brian Chan is the chief development officer of Animoca Brands and a member of the Executive Committee. He leads the company’s next phase of growth, having built out its institutional portfolio and shaped product and strategy across NUVA. Brian has driven key institutional partnerships that anchored Animoca Brands’ expansion into tokenized real-world assets (RWAs).
Brian brings over a decade of experience in strategy, operations, and corporate finance. Prior to joining Animoca Brands, he was at McKinsey & Company, where he advised financial institutions on digital transformation, growth strategy, and operational excellence. He previously held roles at DBS Bank and Citibank across debt capital markets and corporate banking. He holds a dual major undergraduate degree in Industrial Engineering and Economics from Northwestern University and an MBA from INSEAD.
Minh Do
Chief Operating Officer
Minh Do is the chief operating officer at Animoca Brands. Animoca Brands' mission is to bring digital property rights to the world through an open, decentralized network of systems and environments connected by the core concepts of ownership, interoperability and community governance. As COO, Minh is responsible for building the global organisation that supports Animoca Brands' strategy to innovate, explore and build the underlying infrastructure for Web3.
Before joining Animoca Brands Minh led the Greater China businesses at Gerson Lehrman Group (GLG), a global information services and consulting company headquartered in New York City. He sat on the global operating leadership team responsible for GLG's APAC technology strategy and was a core member of GLG's APAC leadership, helping the company drive business expansion in China, India, Australia, and across South East Asia. Minh was also responsible for GLG's APAC technology practice and led the company's China risk management committee. Minh started his career at Linklaters LLP and is a dual qualified attorney (Hong Kong and New York). He is also a multi-time entrepreneur and active angel investor in the technology and real estate space.
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Shaun Kraft
Chief Financial Officer
Shaun Kraft is chief financial officer of Animoca Brands. Shaun is a seasoned finance executive and strategic operator with extensive experience scaling high-growth technology and financial services businesses across Asia-Pacific and globally.
Shaun previously served as chief financial officer and chief operating officer of MoneyHero Group (Nasdaq: MNY), where over more than eight years he helped grow the company from an early-stage startup into a leading personal finance platform and U.S.-listed public company. Before that, Shaun served as chief operating officer and chief financial officer at digital asset investment firm CMCC Global. Earlier in his career, he worked at two of the world’s leading independent investment banks — Lazard and Perella Weinberg Partners — advising financial institutions on M&A and strategic transactions. Since 2024, Shaun has run an independent strategic advisory practice, taking on select executive and board roles at growth-stage technology businesses.
Shaun holds an MSc in Business Administration (Finance & Investments) from Rotterdam School of Management, Erasmus University, and a BSc in Economics from Maastricht University.
Jamii Quoc
General Counsel
Jamii Quoc is the general counsel and an Executive Committee member of Animoca Brands. Jamii joined Animoca Brands in 2022. Since then, she has built a robust legal and compliance team in Animoca Brands and led initiatives to enhance organisational excellence.
Additionally, Jamii actively participates in shaping the Web3 regulatory ecosystem in Hong Kong, serving as a member of the Hong Kong Government's Web3 Regulatory Sub-Task Force, a member of the Regulatory Committee of the World Economic Forum, and a member of the Web3 Harbour and other trade associations, all of which collaborate with regulators to establish mainstream Web3 regulations.Jamii has over 25 years of legal experience as a lawyer in both private practice and in-house settings. Prior to joining Animoca Brands, she was the General Counsel at Meridian Capital, leading the legal team on M&A and capital raising transactions, securities compliance, dispute resolution, and restructuring. Before her tenure at Meridian Capital, Jamii was a Partner in the M&A practice at Kirkland & Ellis, where she represented private equity firms, major corporations, and investment banks on a broad range of M&A matters, including public takeovers and private M&A, joint ventures, private equity transactions, and distressed M&A transactions.
Robby Yung
CEO of Investments
Robby Yung, Animoca Brands' CEO of investments, partner at Animoca Capital, a global leader in blockchain and gaming with the goal to provide digital property rights for virtual assets. Robby has been in gaming since 2012 and blockchain gaming since 2018. He served as the first CEO of Animoca Brands after taking the group public in 2015. Prior to that, he co-founded magazine publisher, One Media Group, which he listed on the Hong Kong Stock Exchange. He also founded Chinese television and outdoor media concern, Redgate Media Group, which was acquired by Inno-Tech Holdings. He began his career in technology, building wireless telecom networks in China and Indonesia with Metromedia.
Yat Siu
Co-Founder, Executive Chairman, and Managing Director
A veteran technology entrepreneur/investor based in Hong Kong, Yat Siu is the co-founder and executive chairman of Animoca Brands, a global leader in digital assets, Web3, and Web4. Yat and Animoca Brands champion a vision to reimagine the economies of the future by building and investing in technology and ecosystems across AI, the agentic web, and decentralized environments.
Yat started his career in technology working for Atari Germany in 1990. In 1995 he moved to Hong Kong to establish Hong Kong Cybercity/Freenation, the first free web page and email provider in Asia. In 1998 he set up Outblaze, an award-winning pioneer of multilingual white label web services. In 2009, he sold Outblaze’s messaging unit to IBM and pivoted Outblaze to become an incubator of projects and companies to develop digital entertainment services and products. One of those incubated companies is Animoca Brands, which was created in 2014.
In 2017 he set up the Dalton Learning Lab, an afterschool digital lab for skills not emphasized by most education systems, including divergent thinking and design thinking. He is the founder of ThinkBlaze, the research arm of Outblaze investigating socially meaningful issues in technology.
Since 2018, Yat has been an early advocate of blockchain to enable users to enjoy true ownership of their virtual assets, data, and, consequently, equity. Under his leadership, Animoca Brands quickly gained a dominant position in blockchain, gaming, and real-world asset (RWA) tokenization.
With a clear vision of the synergies between agentic AI and digital assets, Yat then expanded Animoca Brands’ offerings in artificial intelligence, starting with Minds by Animoca Brands, a persistent AI agent platform that removes technical complexity while preserving full control and customization, making it ideal for users of any knowledge or skill level. Today Animoca Brands is an industry leader that operates services and products focused on agentic AI, tokenization, and digital assets, and that has invested in over 600 companies and projects related to digital assets.
Yat has earned numerous accolades including Global Leader of Tomorrow at the World Economic Forum, Young Entrepreneur of the Year at the DHL/SCMP Awards, and recognition as one of the Cointelegraph top 100 notable people in blockchain.
A classically trained musician, Yat is a member of the advisory board of BAFTA (British Academy of Film and Television Arts) and a director of the Asian Youth Orchestra.
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Chris Whiteman
Non-Executive Director
Mr Whiteman is an executive with over twenty years of experience in commercial management, finance, and strategic advisory roles across various industries including gaming and app development, energy and resources, and investment management. Mr Whiteman has a degree in Economics from the University of Adelaide, a graduate diploma in Applied Finance and Investment from FINSIA, and CFA Level 1 designation from the CFA Institute. He is well versed in international affairs and has extensive experience in the culture and business dealings of Asia. Mr Whiteman has specific expertise in equity markets and deal structuring including advising on IPOs and other capital raisings, investor and public relations, and strategic planning for both public and private entities in Australia, China, Mongolia, and the United Kingdom.
Mr Whiteman is a non-executive director of iCandy Interactive Limited, a game development company listed on the Australian Securities Exchange.
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John Madden
Non-Executive Director and Company Secretary
Mr Madden has considerable experience leading work programmes on compliance, due diligence, governance and finance. Mr Madden worked at Rio Tinto for 24 years in various disciplines including accounting (annual reporting and accounting policies), acquisitions, business analysis, community and government relations, planning, project feasibility, project construction/development, and taxation. After his tenure at Rio Tinto, Mr Madden has worked primarily with small market capitalization companies, and has listed a number of entities on the Australian Securities Exchange (ASX) and the Alternative Investment Market (AIM) as well as the London Stock Exchange.